Top leader
Ellie Westman Chin
President & CEO
Destination Madison
visitmadison.comChanges
2 changes
- Addedvisitmadison.com
Sidney Peterson Added to Destination Madison's staff page
Events Manager
- Addedvisitmadison.com
Isabel Lehner Added to Destination Madison's staff page
Destination Marketing Intern
Detected automatically each week from the official staff page. Not verified: a page redesign or an extraction error can produce a change that never happened, so check the linked page before acting on a row.
Current leadership
4 leaders
Vice president
Jamie Patrick
Executive Vice President of Sales & Sports Strategy
Vice president
Kate Dale
Executive Vice President of Brand Strategy & Communications
Vice president
Maureen Martin
Executive Vice President of Business Development & Operations
Team
38 people
Team by function
- Sales & convention services11
- Marketing & communications8
- Other8
- Visitor experience4
- Partnerships & community3
- Operations & technology3
- Finance & administration1
Sales & convention services
11 people
Aaron Frey
Convention Sales Manager
Allison Mead
Convention Sales Manager
Aly Catacutan
Event Services Manager
Brandon Holstein
Senior Sports Account Manager
Jess Bachhuber
Sales & Sports Coordinator
Julie Vanden Brook
Senior Sales Coordinator
Paige Ryan
Convention Sales Manager
Payten Slack
Convention Sales Manager
Sarah Lemmers
Director of Convention Sales
Sidney Peterson
Events Manager
Sydney Ekstrom
Event Housing Coordinator
Marketing & communications
8 people
Carly Carl
Content & Social Media Specialist
Carolkim Tong
Graphic Designer
Christine Lampe
Senior Content Strategist
Diana Park
Content Manager
Isabel Lehner
Destination Marketing Intern
Jen Kuhn Karanja
Senior Creative Strategist
Katrina Montesano
Senior Content Coordinator
Sarah Warner
Senior PR & Communications Manager
Other
8 people
Amber Heffernan
Airport Team Lead & Project Coordinator
Amber Wiza
Director of Destination Services
Casey Kimmel
Director of Partnerships
Ellen Larson Latimer
Director of Project Management
Emily DeVore
Director of Placemaking
Hannah Gott
Project & Data Manager
Lizzy O'Hara
Executive Assistant
Pa Vang
Destination Information Coordinator
Visitor experience
4 people
Janelle Royston
Visitor Information Specialist
Jay Wadd
Visitor Information Specialist
Jen Doser
Visitor Information Specialist
Jenny Lewis
Visitor Information Specialist
Partnerships & community
3 people
Ana Cordova
Partnership Strategy & Engagement Manager
Katie Russell
Partnership Development Manager
Robert Gard
Director of Advocacy & Public Affairs
Operations & technology
3 people
Brian Borkovec
Director of HR & Operations
Maeve Krause
HR & Operations Coordinator
Tyler Marlow
Director of Integrated Technology
Finance & administration
1 person
Paul Huset
Accounting Manager
4 in leadership and 38 grouped by function. Captured Nov 11, 2026 from the official team page.
From the IRS Form 990 (FY2024)
Revenue $7,998,668
Contractors (2)
| Name | Services | Paid |
|---|---|---|
| SHINE UNITED LLC | MARKETING SERVICES | $984,706 |
| JONATHAN ECKLEBERG PRODUCTIONS LLC | MARKETING SERVICES | $108,898 |
Officers and directors (35)
| Name | Title | Compensation |
|---|---|---|
| ELLIE WESTMAN CHIN | PRESIDENT & CEO | $317,266 |
| JAMIE PATRICK | VP OF SALES, SPORTS & SERV | $154,879 |
| KATE DALE | EVP OF BRAND STRATEGY & COMMUNICATIONS | $142,453 |
| BRIAN BORKOVEC | DIR OF HR & OPERATIONS | $106,692 |
| ROB CRAIN | IMMEDIATE PAST CHAIR | — |
| JANE CLARK | CHAIR | — |
| STEVE ZANONI | SECRETARY | — |
| BREWER STOUFFER | VICE CHAIR | — |
| JOEL PLANT | TREASURUER | — |
| TURINA BAKKEN | OFFICER AT LARGE | — |
| CHARLES HOSLET | OFFICER AT LARGE (THRU 6/24) | — |
| LAUREN BIRKEL | DIRECTOR | — |
| DAN BROWN | DIRECTOR | — |
| MARK CLEAR | DIRECTOR (THRU MARCH 2024) | — |
| BALTAZAR DE ANDA SANTANA | DIRECTOR | — |
| CHUCK ERICKSON | DIRECTOR | — |
| JASON FIELDS | DIRECTOR | — |
| TORI GERDING | DIRECTOR | — |
| MARC GLAZER | DIRECTOR | — |
| LAURA CULLEN HUIBREGTSE | DIRECTOR | — |
| HALLEY JONES | DIRECTOR | — |
| KEN LAMMERSFELD | DIRECTOR | — |
| TYLER LEEPER | DIRECTOR | — |
| JOE LOEHNIS | DIRECTOR | — |
| KEN MONTELEONE | DIRECTOR | — |
| SANDY MORALES | DIRECTOR | — |
| TRICIA NOLAN | DIRECTOR | — |
| MARI OLSON | DIRECTOR | — |
| ERIC ROTTIER | DIRECTOR | — |
| JUDD SCHEMMEL | DIRECTOR | — |
| MARC SHERRY | DIRECTOR | — |
| CAITLIN SUEMNICHT | DIRECTOR | — |
| AMY SUPPLE | DIRECTOR | — |
| BILL TISCHLER | DIRECTOR | — |
| NOBLE WRAY | DIRECTOR | — |
As reported on the organization's IRS Form 990 for tax period 202412. Compensation is shown only where the filing reports an amount above zero. View the filing on ProPublica.
Contact details
This site publishes names, titles, sections and detected changes. Email and phone for the people on a roster are not published here; they come through the MCP server at https://destinationpulse.mandalivia.com/mcp (tool dp_get_org, per organization). Sign-in is a free email code, and new accounts get 10 free calls.
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